CLEAN CALM®

Take The Edge Off

A functional botanical soda for the most overstimulated generation in history. Saffron for mood. L-theanine for focus. Magnesium for tension. No caffeine. No alcohol. No hangover. Just a calmer, clearer version of the next few hours.

A person in a teal tracksuit and sunglasses standing on a giant crushed pink CLEAN CALM soda can

Limited first run — 250 cases

No payment. No commitment.
Just first dibs when the ballot opens.

The edges we take off

Why Clean Calm?
Why now?

Pixel-art scene of people relaxing on a riverbank with swans, trees and a distant factory, rendered in the Clean Calm magenta palette
A woman relaxing sideways in a mustard velvet armchair, using a laptop and phone

We're the most medicated generation in history.

Here we see the modern human. It is 10:47pm. They have consumed five coffees, twelve notifications and one entirely avoidable crisis. The red wine is nearby.

The nervous system was never built for this much input. So we prop it up. Caffeine to push through. Alcohol to switch off. Doomscrolling to numb out. Every one of them borrows a little from tomorrow.

A new way to destim with Clean Calm®

A functional botanical soda built for modern stress. It lowers the volume while keeping you present, social and clear-headed. No jitters. No crash. No hangover. Saffron-led, sparkling and grown-up. Drink it before the thing, or in place of the other thing.

No caffeine · No alcohol

Four diverse people posed in front of a large CLEAN CALM Blood Orange can

What a nervous system reset actually feels like

The joke lands. The conversation flows. The shoulders drop. The mind stops rehearsing tomorrow. You stay present. You stay you.

Enough quiet to hear yourself think.

A tilted cream and magenta CLEAN CALM Blood Orange Apéritif can with a water splash

The Journey

5 mins

Your breath drops back into your body. Shoulders unhook. Muscles stop arguing.

15 mins

Calm clarity. The jittery edge dissolves. Your brain stops sprinting for no reason.

30 mins

The saffron glow arrives. Mood lifts without swinging. Focus steadies.

2 hrs

Still balanced. Still clear. No crash. No fog. Just a nervous system that isn't fighting you.

Results vary by individual. This is not medical advice.

Hands holding three CLEAN CALM Blood Orange Apéritif cans against dark fabric

Most functional drinks contain functional amounts of nothing.

The industry trick is a pinch of everything and a dose of nothing. Just enough of each active to print on the label, and never enough to matter.

We did one thing properly. Clean Calm is built around 45mg of standardised saffron extract per can. That is the amount used in published mood-support research. Saffron is the world's most precious spice and one of the most-studied botanicals for mood, so we built the drink around it.

Our Key Functionals

  • SaffronUplift
  • MagnesiumRelease
  • L-TheanineChill
  • Lemon BalmEase
  • PassionflowerLand

Our Hero

Saffron has been studied in published clinical trials.

Multiple peer-reviewed randomised controlled trials have examined standardised saffron extract for mood support, emotional balance, and stress resilience. Clean Calm® uses 45mg per serve — at or above the extract doses used in those studies. We use enough to matter.

Key research: Lopresti et al. (2019), Akhondzadeh et al. — independent studies referenced for context. Clean Calm® is a food product, not a medicine.

Long red saffron threads photographed on a black background

All the Functionals

  • 01.
    Macro photograph of curled green tea leaves on black

    L-Theanine

    The amino acid in tea behind calm, focused attention. Relaxed alertness.

  • 02.
    Bright green lemon balm leaves backlit on black

    Lemon Balm

    A lemon-scented herb used for centuries to help quiet a busy mind.

  • 03.
    A purple and white passionflower bloom on dark foliage

    Passionflower

    A traditional calming botanical for stillness and settling.

  • 04.
    Red saffron threads on black

    Saffron

    Supports emotional balance and a steadier mood.

  • 05.
    A silvery magnesium mineral crystal on black

    Magnesium

    Helps ease tension and supports normal muscle and nervous system function.

  • 06.
    A fanned, spiny prickly pear cactus on black

    Prickly Pear

    Natural fruit body, electrolytes and antioxidant support.

  • 07.
    Hanging blue-purple wisteria blossoms on black

    Glycine

    A naturally sweet amino acid. It's how Clean Calm tastes clean without sugar syrup.

  • 08.
    A split dark-red cherry with stem on black

    Taurine

    Supports nervous system balance and cellular steadiness.

Follow Our Journey

We started with mineral-rich water and a belief in cleaner hydration. But as we developed STYX, the bigger opportunity became clear: people didn't just want hydration. They wanted a better state.

Clean Calm evolved through formula theory, ingredient research, dosage testing, flavour trials, tasting feedback, design development and compliance work into a functional sparkling drink for modern nervous systems. Built in functional doses. Balanced through taste.

  • Handwritten notepad listing early Clean Calm flavour codes
  • Pixel-art graphic reading CALM LOADING repeatedly
@drinkstyx

Follow for our journey to date, product and team updates.

@cleancalm_

Follow for a tongue-in-cheek approach to modern calm.

Why get on the list.

  1. 1

    First access to thepre-sale ballot, beforegeneral release.

  2. 2

    The founder's metalkeychain. Not for sale.

  3. 3

    Founders pricing,locked, for the first 250.10% off, forever.

A metal CLEAN CALM keyring engraved 'Built for burnout kids with god complexes'

It's free.

FAQ

Do I pay now?
No. The waitlist is free. No card, no commitment.You only pay if you're balloted into the pre-sale and choose to order.
What's the ballot?
Once 500 people join, we open ordering to everyone on the list.The first 250 purchasers will be able to pre-order clean calm cases.
Is it alcoholic or caffeinated?
Neither. Zero alcohol, zero caffeine.
Is it high in sugar?
No sugar syrup. The light sweetness comes from prickly pear and a naturally sweet amino acid, and it's low energy at around 135kJ a can.
Will it make me drowsy?
No. It keeps you present and social. Calm without sedation.
What does it taste like?
Sparkling, dry and grown-up. Launch flavour is Blood Orange Apéritif.Followed by Yuzu Dusk and Hibiscus Cucumber down the line.
Is it medicine?
No. Clean Calm is a food (a Formulated Supplementary Sports Food), and it is not a medicine or a treatment for any condition.
When does it ship?
Once the ballot closes and pre-sale orders are in, we produce and ship the first run within ~30 days. You'll get exact dates when you're balloted.

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Free to join.
The first 500 get access to the pre-sale.

50 / 500 humans on the list so far.